Selling a Townhouse In London Ontario Quicker?

When thinking about selling a townhouse in London Ontario & area, where do you start?

Ask about selling a condo in London Ontario

When do you start?

Is there a difference if it is a townhouse or an apartment?

A freehold or a regular condo corporation?

How would you feel if you knew some surefire ways to prepare before selling a townhouse or a town home or an apartment condo in downtown London, if you knew about the timely steps to take, the questions to ask, the caveats to be aware of?

From experience of selling 100’s of condominiums in London Ontario, this will get you thinking and keep you on track before, during and after you list your condo for sale on MLS

   Here it Is!

 

In This London Ontario Real Estate Market, Make It Easy For Buyers To See Your Home

When putting your house or condo in London and area up for sale, have you thought about how and when buyers will see your home?

selling a house with Envelope Real Estate

If possible, schedule showings in the same way that is used by a majority of the homes in your area.  This may be by special appointment or by a lockbox system.   Remember that this will be the buyer’s first contact with your home, and it should set a positive tone.

Make the buyer and agent feel welcome.  Be as flexible on timing as possible.  The buyer may be viewing many homes over a large area.  (The average buyer sees 4-9 homes before making a decision)

Being flexible is very important and while inconvenient or disruptive at times, when a buyer is willing to spend hundreds of thousands of dollars for your home, be flexible.

If you wanted to buy a car on a Thursday afternoon but one of the dealerships is closed, would you go someplace else? Or, you are in London with your family for the weekend only and some homes you would like to see you cannot because the home seller is too busy or tired? ( True story, a $550,000 house and the seller was too busy & did not have the time to keep the house tidy!) By the way, that house did sell eventually, 1 month later for $529,900!

I can recall instances in which the seller came to the door in a hostile way and demanded to know why we were 5 minutes late. Last weekend my clients and I got to a house that we had made an appointment to see (11:30 AM to 12) and we got there at 11:55 AM and the man in the house ranted and raved that we were disrupting his day and yadda,yadda yadda! We left, never even left the hallway and by the way, in this very vibrant housing market, the house has been on the market 51 days! Hmmmmm! I wonder why?

Many people have a strong reluctance to intrude or bother other people.  Remember that the decision to buy a home can be emotional & stressful, you most likely feel the same way when you are selling your home.

I tell my sellers and my buyers, one of the reasons I have less hair on my head (bald) , is let me take the stress and worry, that’s why you are paying me!

What Turns Buyers Off When Looking At Condos in London Ontario

     What Turns  Buyers off  When Looking at Condos in London Ontario & Area?

A messy House does not sell

 ODOURS …Overwhelmingly, the #1 complaint among prospective buyers was unpleasant odours in the  home.  The chief offenders were smoke, pet odours, and strange cooking aromas.  Some buyers turn right around and walk out because they found the smells so oppressive.  Most of us are unaware of the ‘peculiar’ odours of our homes because we become immune to the smells – the buyers are not immune to these same odours.

CLEANLINESS...This # 2 complaint  was that the seller simply did not bother to clean.  We’re not talking about home staging (which will help) or even unrealistic expectations of the home being spotless – just simple old-fashioned cleaning.  Selling your home can be a bit inconvenient, but when you have advance notice that a buyer is coming to view your home – clean it up!!!  At the very least, remove the pile of dirty dishes from the sink.

keep your house spotless when selling it

SELLER AT HOME…Coming in at #3 is having the owners at home while the buyers are trying to view it.     Most buyers felt very uncomfortable with the seller there.  Many said they could not take the time to really look at the features of the home because they were in such a hurry to get away from the seller.  This is a real problem for those selling their own home as they are usually the ones showing.

CLUTTER...The #4 complaint is related to the cleanliness point – the dreaded clutter.  We have all seen it on the home shows, many buyers have a hard time seeing your home because of all your stuff.

 UNFINISHED PROJECTS...Unfinished projects take the #5 spot.  If you are planning on selling your home, finish up any on-going home improvement projects before placing it on the market.  Homes with half-finished painting, flooring, trim, etc. gave buyers a bad overall impression.

 

If your home is priced correctly and you have addressed the other items on this list, it will stand out and sell!

Exclusive Envelope Real Estate Home Audit

Our ‘Exclusive Home Audit’ that we do before putting your home on MLS, on all our websites, on all our social media pages, our blogs, our signage entails these 5 and 31 other points.  We go over everything with you so that you can sell your home quicker, for more money!

  Why is That?

Because we excel at exciting buyers & their Realtor about your home!

Could You Get $10,000-$50,000 If You Sold Your London Ontario Condo?

If you could get $10,000 to $50,000 more for your London Ontario condo, would knowing what  buyers are looking for or don’t care about make a difference? In a recent survey of 3167 Realtors, here are a few insights.

what is in and out when buying a home

IN

  • walk-in closets
  • bright modern bathrooms
  • Energy Star appliances
  • little or no carpet
  • e-smart thermostats 
  • granite or quartz counters

​                                                            OUT

  • laminate counter tops
  • white appliances
  • dark window covers
  • noisy ventilation fans
  • low bathtubs 
  • carpet 

When it comes time to sell or update, keep these in mind, but what if you do not have any of these, or your condo is older or you do not have the funds or time to update?

This is where skill in marketing shines! Where pricing is very important and ‘Molly Maid’ or good old soap and water will make your home shine!

house cleaning

If you could have a room to room breakdown of your whole house or condo that would point out what could be done to improve the home’s value, if it would matter or not; or; would you get that money back if you did the fix ups?

It takes less than 1 hour to do and you will definitely have ideas to increase your home’s value. Many client’s have told me they got anywhere from $10,000 to $50,000 more, SO you can too!

  If $10,000 to $50,000 more in your bank account is important to you, let’s get together. There is no fee for this, there is no obligation and I won’t hold your children , your pets or your spouse as hostage.

 Why not see how you can get more money now!

Get The Inside Scoop Before Selling a Condo in London Ontario

Put Your  Condo  In London Ontario Up For Sale & Feel Better About It

Selling a condo in London Ontario

When thinking about putting your condo on the market, there are little subtle things that start to add up and if not checked in time, can mean the difference between your asking price & actual sale price and how much longer it will take your condo to sell, or not sell!

Before putting your condo up for sale, learn how to:

  • Dress Up Your Condo To Sell For More

  • Price  it Correctly The First Time

  • ​How Not To Limit  Market Exposure

  • ​Know The Difference Between Market Value & Perceived Value & What That Will Mean To Your Bottom Line

  • What Are Your Legal Obligations? To Your Lender? To Your Condo Corp? To Your Family?

  • ​How The Overall Market  May Affect Your Home Sale – Positive or Negative?

  • Can Negotiating Skills Make a Difference In Your Sale?

  • How To Handle Buyers During a Showing To Help Yield The Highest Price.

  • ​When Are The Best Times To Have Buyers Go Through?

Getting a thorough understanding of these points will give you 100% confidence in your decision to sell your home, also, 100% confidence in your Realtor!

Now, how would you feel?

 Why Not Get The Inside Scoop On Selling a Condo In London Ontario & Area?

 

Selling London Ontario Condos & Getting Results

   If You Knew That When Your Condo Was For Sale, It Sold Quickly And For The Money You Want,  Mean To You?

I really get it that thinking about selling your condo in London Ontario & area for hundreds of thousands of dollars is not something you do every day, it is one of the largest financial decisions you most likely will ever have to make!

Sell your condo in London Ontario for more

Over the years I have helped hundreds of condo owners sell their home and most, if not all, had fears, some had poor perceptions or even false information and all had concerns about pricing , how long it will take, what will it cost and choosing the right brokerage and representative to help.

  

Questions need answers when buying a condo in London

Choosing to choose is a mantra that successful people have used for years which translates into the fact that all the results we get are from our choices!

The price you receive and the time it took to sell is because you:

  • Chose the listing price of your condo (or you agreed to what your sales person said the price should be, but it still was your choice)
  • Chose the real estate person to represent you
  • Chose how you wished to be treated, responded to
  • Chose the condition of your condo when it is on the market, the tidiness, cleaness and upkeep

 

A great Realtor will not let you gamble with one of your your largest investments, will not give you false hope or convince you to take what could be a very expensive risk on your part.

A true professional will explain the pros and cons of the options available and if you choose that professional, your condo will sell for the market price in the time frame you want and you can move with confidence.

Again, choose wisely!

Selling a condo in London Ontario is like any other journey, you have set a date and a destination. Now the most important part, how are you going to get there?

  • When?
  • What’s it going to cost?
  • Why?
  • What’s the safest way?

​ I’ve put together some reports I have written, some lessons I have learned, some insider tips and ideas that after reading these, you will be well prepared and on your way to getting what you want for your home when you sell it!

Sell A Condo London Ontario-Get Results

           Where First Does a Condo Buyer See Your Listing?

96.7% of homes sold , be it houses or condos , have been previewed by buyers on websites, either through Realtor’s websitesMLS  or social media ! That is a huge number and why it is extremely  imperative when putting your home for sale in London Ontario & area  to have a great web presence or three!

Real Estate Websites

Below is How  Home Buyers First See a Home

  • 59%  Salesperson contact
  • 27% For Sale Sign
  • 8%  Referred by a relocation service 
  • 3% Through family or a neighbour
  • 1% An advertised property in a magazine or print ad
  • 1% Through an open house they saw
  • 1% For Sale by Owner

  Knowing the above numbers and how buyers find your home among all the other condos for sale in London Ontario & area on MLS or a private sale that are competing with yours, will enable you to make some wise decisions when it comes time to put your home on the market

   Exposure and traffic sells homes! Do you not think that a 14% of market share will make a difference?

They say that money is not everything but it is to you when buying or selling real estate! We expose our properties through 37 different channels, from signage, newsletters, e-zines, MLS, social media and websites and we work with 3 relocation companies.

Here’s the thing!

As Realtors, we do not get paid until your home is sold and you have moved out. We are able  spend $6,000 to $10,000 a month on marketing and attracting buyers to our clients homes because we get results and are prepared to risk our hard earned money before we even receive a dime!

So, if money is not everything, who you going to call?

                                                          Sutton Group Envelope Real Estate

  • 14 % market share in London Ontario and area
  • 6,766 Realtors Across Canada for referrals
  • 100% Canadian
  • Success Leaves Clues

2017 Market Share Sutton Group Envelope Real Estate

Sutton Group Envelope Real Estate Market Share London Ontario

Here are a few downloads that will show you how detailed we are , yet flexible, yet open to improvement and our company principle that being good is just average & being average is easy, being above average and being great is a constant reminder to not be content, to not be lazy, to not allow ego to cloud common sense, to work harder and smarter than every one else & be diligent each & every moment.

We do not spam, trade or sell contacts, pester, bug, morse code or telegram, however, if you respond in any way to us, we will respond promptly.

Shortage of Condos For Sale London Ontario

There is a real shortage of condos for sale London Ontario including townhouses, town homes and apartment condos!

The London and St Thomas Association of REALTORS® (LSTAR) announced 400 homes were sold in January, down 28.8% from January 2017, which held the record for best January results since.

London Ontario Real Estate Market Graph

Why were sales down?

Very few homes for sale! There were 623 new home listings on MLS, down 31.8% from last January, and there were 1,020 active listings, down 27.7% from this time last year.

Average home sales price continues to rise across London and St. Thomas. The average sales price in the region was $333,424, up 9.8%, London South was $351,167 , up 11.5%, London North was $397,075, up 6.2%, London East, was $294,348, an increase of 32.1% from January 2017.

In St. Thomas, it was $247,135, up 19.7% over last January. 30 homes sold in January in St Thomas, down 36.2% from last year. There were 66 active listings, down 34.7% from last January, and there were 46 new listings, down 32.4% from the previous year.

As you can see, this is a seller’s market. A seller’s market is when there are more buyers than sellers and a lack of good homes for sale.

sellers Market London Ontario

What does this all mean?

If you were ever contemplating selling a house or a condo in London Ontario and area, now is a good time to capitalize on the market. Will the spring be better or worse? Who knows but what I do know, gambling on home prices is even worse than investing or should I say gambling in the stock market, mutual funds, playing the ponies or flipping a coin!

The following chart is based on data taken from the CREA National MLS® Report for December 2017 (Canadian Real Estate Association). It provides a snapshot of how average home prices in London and St. Thomas compare to other major Ontario and Canadian centres.

January 2018 London Ontario Real Estate Market Results

Your London Condo Corporation & Selling Your Condo

When thinking about selling your condo in London Ontario, besides the price and whom you select to represent you, you may want to get in touch with your London Ontario condo corporation before you list it on MLS.

checklist when selling a condo in London Ontario

99% of the time, if you and the buyer agree on price, there will be a condition clause that states that the buyer’s lawyer will have 7-10 days to review the status certificate provided by the condo management company.

The buyer’s lawyer is looking at the financial status of the corporation, to see if there are any unpaid condo fees or assessments from you, if there are any infractions, such as a screen missing, an unauthorized addition such as a deck, satelite dish etc.

You would be surprised at the amount of hasty remedies, discussions that occurs if a lawyer finds out some things that you were not aware of.

To ensure a smooth sale, take the time and effort to find out if there are any issues that could effect the final sale of your condo in London Ontario.

The above step is only one of many we take to help our client’s sale go smoother with less headaches and no surprises!

It is the professional way

Setting a Selling Price For Condos in London Ontario

                       What to be Careful of When Setting Your Selling Price

Meeting with a REALTOR

Meeting a Realtor

You have decided to sell your home and have a fairly good idea of what you think it is worth. Being a sensible home seller, you schedule appointments with three local real estate representatives, (or a friend of a friend who has a friend). They set up a time with you and maybe arrive with a “Competitive Market Analysis” (which no longer is an accurate tool, I’ll cover that in another report) and they each recommend a specific sales price.

Amazingly, two of the Realtors have suggested prices that are lower than what you expected. Even though they have backed up their recommendations with recent sales data of similar homes, you remain convinced your property is worth more.

When you interview the third Realtor’s figures, his or her numbers are much more in line with what you think your home is worth. Or they may have even suggested to you a higher price. Wow! Now you are happy and an exited home seller, perhaps already counting the money.

   A Sales Practice Called “Buying a Listing”

If you are like most people, you have chosen Realtor number three. This is a Realtor who seems willing to listen to your input and work with you. This is a Realtor that cares about putting the most money in your pocket. This is a Realtor that is willing to start out at your price and if you need to drop the price later, you can do that easily, right?

 After all, everyone else does it! Wrong!

The truth is that you may have just met a Realtor engaging in a questionable sales practice called “buying a listing.” He/she “bought” the listing by suggesting you might be able to get a higher sales price than the other realtors recommended. Most likely, he or she is quite doubtful that your home will actually sell at that price. The intention from the beginning is to eventually talk you into lowering the price.

  Why do some “buy” listings this way?

There are basically two reasons: A well-meaning and hardworking Realtor can feel pressure from a homeowner who has an inflated perception of their home’s value. On the other hand, there are some who engage in this practice routinely.

Overpricing a property in London Ontario

If you start out with a price that is too high, there is likelihood you interviewed other Realtors. They did not get the listing, of course. They got “beaten” out by someone telling you what you wanted to hear.

If your listing Realtor routinely engages in “buying “listings, he/she has probably has done this to other Realtors in the same way. Word gets around that their homes are overpriced and the home seller has an inflated value in mind. This can be very difficult to resolve.

In short, you may have ended up with a Realtor who was good at selling you, but not good at selling your home. And you are willing to pay them a fee for it?

wasting your time

It is human nature for you to want the highest price for your home. However, when you choose the Realtor who promises what you want to hear, it often leads to stress and frustration. Most of the time, it will take you longer to sell your home. Possibly, and this happens, you will end up selling at a lower price instead.

Or maybe as a result of reading this, you will choose one of the “good” Realtors in the first place. They are out there, you know!

What Happens Behind the Scenes?

If you start out with too high a price on your home, you may have added to your stress level—and selling a home is stressful enough! There will be a lot of “behind the scenes” action taking place that you don’t know about. Contrary to popular opinion, a professional listing Realtor does not usually attempt to sell your home directly to a homebuyer. That would be inefficient.

Pro’s market and promote your home to hundreds of other local Realtors and even Realtors from the GTA areas who do work with homebuyers, dramatically increasing your personal sales force. During the first couple of weeks your home should be a flurry of activity with buyer’s agents coming to preview your home so they can sell it to their clients. (See my report “When is the most important time for a new listing)

   If The Price Is Right

If you and your Realtor have overpriced, fewer Realtors will preview your home. After all, they are Realtors, and it should be their job to know local market conditions and home values. If your property is dramatically above market, why waste time? Their time is better spent previewing homes that are priced realistically.

  Dropping Your Price Too Lat

  If you start out with a high sales price, then drop it later—your property is “old news”. You will never be able to recapture that flurry of initial activity you would have had with a realistic price. Your property could take longer to sell.

Price reduced

 

Even if you do successfully sell at above market price to an uninformed buyer, your buyer will need a mortgage. The mortgage lender requires an appraisal. If comparable sales for the last six months and current market conditions do not support your sales price, the property won’t appraise. Your deal falls apart. Of course, you can always attempt to negotiate the price, but only if the buyer is willing to listen.

Your property then goes “back on the market”. Other Realtors will know this, as will their buyers, what do you think their response will be to your home?

Once your home sits on the market awhile, it is harder to get a good offer. Potential buyers will think that you might be getting desperate, so they will make low offers. By overpricing your home in the beginning, you could actually end up settling for a lower price than you would have normally received.

 In summary, when you decide to sell your property, why not work with someone who knows the market and is financially and emotionally strong enough to guide you? Who will not tell you what you want to hear. The truth hurts but you might as well hear it now than 3 months later! To get results, let’s discuss your options and let you start packing!